MOOVO and its Global Playbook: From Europe Delivery Giants to Taiwan Smart Mobility Revolution

2023 / 07 / 26 今周刊 譚偉晟

MOOVO and OKGO Power Dockless E-Bike Innovation from Taiwan to Europe

MOOVO, a Taiwan-based mobility startup founded in 2019, has rapidly expanded its dockless e-bike system into Europe under the “Rybit” brand. Leveraging Changhua’s robust bike manufacturing base, MOOVO delivers a fully integrated smart mobility solution with its proprietary T-BOX controller—featuring GPS, Bluetooth, and geofencing—which ensures over 95% unlock success rates and high fleet efficiency.

The company has secured partnerships with major clients such as McDonald’s, Amazon, and Domino’s, making it a leading B2B last-mile delivery platform in Europe. In Taiwan, MOOVO also won a public tender to deploy 900 e-bikes for Yunlin County, directly challenging YouBike’s dominance.

OKGO (凱智綠能) plays a key role as MOOVO’s technology partner, contributing its expertise in IoT system integration, smart charging infrastructure, and energy management. OKGO’s solutions—such as charging docks, battery cabinets, and digital diagnostics—enhance the scalability and sustainability of MOOVO’s platform both in Taiwan and abroad.

Changhua serves as MOOVO’s testing ground, with Bluetooth sensors embedded in parking zones enabling fast, dockless operations. The urban layout closely resembles European towns, making it an ideal replication model.

MOOVO bikes are designed not just for function, but also user comfort—with adjustable seats, cargo racks, and cup holders. Looking ahead, MOOVO and OKGO are co-developing electric cargo bikes (e-cargo) and low-emission vehicles (LEVs) for broader urban and commercial use.

Aligned with ESG goals, MOOVO tracks real-time carbon savings through its system data, paving the way for carbon credit applications and smart city integration. Together, MOOVO and OKGO are redefining the future of shared, sustainable mobility—both locally and globally.

赴歐攻下麥當勞、Uber Eats後 台灣新創運點返鄉從零出發 奇兵！它敲開共享單車龍頭獨占地位

MOOVO無柱共享電輔車從彰化騎進歐洲，攜手OKGO凱智綠能打造智慧出行新模式

MOOVO（運點科技）於2019年由林靖德與張元耀創立，專注於智慧共享電輔車系統的開發與整合，結合軟硬體與IoT技術，並以台灣彰化成熟的自行車供應鏈為後盾。2020年起，MOOVO以「Rybit」品牌進軍歐洲市場，主打無樁共享電輔車服務，並成功打入麥當勞、亞馬遜、達美樂等物流與外送產業，成為歐洲最大的B2B最後一哩運輸平台之一。

MOOVO的技術核心為自研的T-BOX通訊模組，整合GPS、藍牙與電子圍籬功能，不僅提升車輛管控效率，其開鎖成功率高達95%以上，遠超歐洲業界平均的70%。這使得MOOVO在歐洲市場獲得極高信任度。

在這段國際拓展路上，OKGO凱智綠能扮演關鍵技術合作夥伴。憑藉其在IoT系統整合與綠能管理的專業，OKGO協助MOOVO優化智慧車鎖、充電樁、能源管理與資料系統建置，提供完整且可擴展的城市綠色交通基礎設施。

MOOVO以彰化為研發與營運據點，設置大量無樁車位與藍牙道釘，使用者可在10秒內完成借還車，並將此高效率模式複製至歐洲多國城市。此外，MOOVO將電輔車視為兼具功能與美學的移動工具，設計包含置物架、杯架與可調座椅等，提升用戶騎乘體驗。

未來，MOOVO與OKGO將聯手擴展至電動貨運車（e-cargo bike）與低排放車輛（LEV）市場，同時透過平台數據計算碳排減量，為碳權交易與城市ESG政策鋪路。

此外，MOOVO也在台灣拿下雲林縣共享電輔車標案，成功挑戰傳統YouBike模式，進一步鞏固其海內外雙軌發展的實力，OKGO的系統支持將是其持續拓展的關鍵推力。

View full article:

https://www.businesstoday.com.tw/article/category/183015/post/202307260028

# MOOVO

# E-CITY

# Taiwan / Changhua

# Service Platform

# Last Mile

# Fleet Management

# Connected Biking

# Micromobility